Pure Volumising Spray 200ml straightening directing heat at the barrel

directing heat at the barrel as you go

slide cutting

The Joico Moisture Recovery Balm's formula is the most intense hydrator in the Joico range

while locking in moisture and staying soft to the touch

Pure Volumising Spray 200ml straightening directing heat at the barrelThe PURE Volumising Spray creates anti gravity all over bodifying fullness in all hair types. Protects against UVA, UVB and UV damage from the sun. Lightweight body texture spray. Body building root lift, dry texture and thicker hair. How to use: Spray onto roots for volume, and mid lengths and ends for thicker hair. Can be applied to wet or dry hair blow dry for maximum volume.