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''It's a bit of a sprint finish, and we need the Government to get in behind and ramp up support for people who need support to quit.'' Southern DHB health adviser Joanne Lee said plain packaging aimed to reduce the attractiveness and appeal of tobacco products, increase the noticeability and effectiveness of health warnings, and reduce the ability of retail packaging to mislead consumers about the harms of smoking

With 1.63 million middle and high school students reporting e-cigarette use in 2024, actions to address unauthorized e-cigarette sales come at a crucial time

Public health research fellow Calvin Cochran from Otago University said warning labels helped hit home the consequences of smoking