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Golden Arches East: McDonald's in East Asia, Second Edition forced labor ” he told themAuthor: Watson, James L. Brand: Stanford University Press Edition: 2 Number Of Pages: 280 Details: McDonald's restaurants are found in over 100 countries, serving tens of millions of people each day. What are the cultural implications of this phenomenal success? The widely readand widely acclaimedGolden Arches East argues that McDonald's has largely become divorced from its American roots and become a "local" institution for an entire generation of
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